Six Strategies for Successful marketing free essay sample

Six Strategies for Successful Niche Marketing Arun Kaile Long tail marketing is a method to grow sales while reducing the cost per sale by targeted approach, optimizing product supply chain to niche markets. This approach allows them to sidestep the competition in huge open markets. Offering products as per the customer’s preference within their disposal through appropriate distribution will reduce marketing costs and increase sales margin. The following six strategies can be implemented by a company to gain good profits for sales of their products and services Target Carefully: Identifying markets where there is a distress about the existing products or the consumers are in need of a new product for their own purposes. Such a market acts as good target, and the product that would be offered as a substitute to existing product or new product should be better in terms of consumer’s preferences and performance. It is not easy to find target markets, but they can be found through good research and study to fulfill the customers liking. We will write a custom essay sample on Six Strategies for Successful marketing or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Listen to you Customers: There are lot products that are not advertised, but the consumers know about these products. How? It is through online rating and mouth publicity about the products. A company should always listen to what their customers have to say about their product and act immediately to make it better. The advantage of online ratings and comments is that consumer’s state their likes and dislikes about the product and that feedback will help the producer to act and make the product better as consumers liking. The great American beer festivals in which, the small brewers participate every year to approach the professional critics and passionate beer drinkers. Control Production Costs: A company might offer a wide range of products and variations within a product. But it is not must for the company to have inventory of all the combinations, variations offered in the catalogue of the product. When a customer places an order for what he desires for with including variations, the production line can then react to the order by assembling everything. Hence by optimizing the production line, process production costs can be reduced and customer can be offered what he wants. Ray-Ban offers a variety of sunglasses in shapes, colors and lenses. It need not manufacture all combinations and have an inventory, but can make it when a customer orders for it. Control Distribution Costs: Distribution costs should also be controlled. It is hard to forecast the demand for product which ordered wanted by customers in limited quantity. But the company can react to customers demand when it is ordered. Flexible inventory allocation is another way to keep distribution costs under control. Shared distribution and selling products online are also other ways to control the distribution costs, given the availability of product as customers need is properly regulated. Some Apparent Losers are Worth Keeping: With the advancement of technology and changes in trending markets, many products that were good till last year might become obsolete and not required any more. But eliminating such products out of the offerings is not a good idea. It is ok to retain them for a certain period of time, because they might contribute to the tagline of â€Å"A-Z services†, or â€Å"we have everything†. Amazon retains a lot of old books are rarely ordered or not ordered anymore, but Amazon now acts as a centralized location for all books and someone down the line might need those books someday. Prune your Portfolio Ruthlessly: A company might have started with many variations and offerings of its product. But some of those variations within the product are not in demand at all due to change in trends and times. So a company should be able identify that there is no more demand for that product variation and stop its production. Computer mouse manufactures should now focus on producing optical mouse (cheaper and easy to use) than producing the old style roller ball mouse. By carefully harnessing and implementing these above mentioned six strategies, the company can generate good amount of products with lower production and distribution costs. Consumers of today have more knowledge about various products and are careful in choosing the right product for their needs with the available options and various brands in market. So a company should really act as per the consumers/customers choice and fulfill their requisites. Example: Netflix opened up a website that has a large stream of movies with different genres and many titles. Buy having everything online and unlimited access, it eliminated the distribution (delivery) costs to customer, makes suggestions to audience based on their interests(targeting customers), receives feedbacks through reviews, suggestions and adds new titles like Foreign movies and ESPN sports documentaries, TV shows etc. It retains even the least watched/searched titles, just to add to its collection and  reputation of the firm and it can act as a centralized location for all movies one day. Before there was this manual process where the customer has to go to a store and pick the DVD or movie they liked and had to return it back within a timeframe to avoid extra charges, but with entry of Netflix it has eliminated all these steps with the help of technology and relieved people of their movie watching woes. Netflix now has to focus on only adding more titles to it movies collection and maintaining its servers.

Free Essays on Driving in the Snow

Thesis: Although it can be done, driving in the snow is a dangerous and difficult process. Driving during sever winter weather conditions can be demanding. And how you handle your vehicle in those conditions could be the difference between a safe trip and serious trouble. Not all cars are alike. To become familiar with your vehicle’s winter weather operating characteristics, it is recommended that practicing slow-speed maneuvers on an empty snow or ice-covered parking lot. It is also suggested that the owner should read the owners manual for information on equipment and handling characteristics. The following are things to consider while driving in winter weather conditions. Front, rear, four or all-wheel drive Become familiar with what wheels are given power in your vehicle. Front-wheel-drive vehicles generally handle better than rear-wheel-drive vehicles on slippery roads because the weight of the engine is on the drive wheels. The back end of rear-wheel-drive cars tends to lose traction and slide side-to-side during turns on icy roads because there is little weight on the drive wheels. Many vehicles today are equipped with four, or all-wheel drive, which helps maintain traction in difficult conditions. However, drivers of four-wheel drive vehicles should avoid becoming over confident. Four-wheel-drive does not make the car brake any better. Braking A vehicle’s braking system also determines how motorists should operate their cars in winter weather. Anti-lock braking systems (ABS) provide significant stopping advantages on slick roads, but are only effective if properly used. When stopping a vehicle with ABS in slippery conditions, motorists should apply steady pressure to the brake pedal. The ABS automatically pumps the brakes to keep the wheels from locking up, preventing skids and loss of control. Do not take your foot off the brake pedal if you hear or feel chatter. This means the ABS system is working properly... Free Essays on Driving in the Snow Free Essays on Driving in the Snow Thesis: Although it can be done, driving in the snow is a dangerous and difficult process. Driving during sever winter weather conditions can be demanding. And how you handle your vehicle in those conditions could be the difference between a safe trip and serious trouble. Not all cars are alike. To become familiar with your vehicle’s winter weather operating characteristics, it is recommended that practicing slow-speed maneuvers on an empty snow or ice-covered parking lot. It is also suggested that the owner should read the owners manual for information on equipment and handling characteristics. The following are things to consider while driving in winter weather conditions. Front, rear, four or all-wheel drive Become familiar with what wheels are given power in your vehicle. Front-wheel-drive vehicles generally handle better than rear-wheel-drive vehicles on slippery roads because the weight of the engine is on the drive wheels. The back end of rear-wheel-drive cars tends to lose traction and slide side-to-side during turns on icy roads because there is little weight on the drive wheels. Many vehicles today are equipped with four, or all-wheel drive, which helps maintain traction in difficult conditions. However, drivers of four-wheel drive vehicles should avoid becoming over confident. Four-wheel-drive does not make the car brake any better. Braking A vehicle’s braking system also determines how motorists should operate their cars in winter weather. Anti-lock braking systems (ABS) provide significant stopping advantages on slick roads, but are only effective if properly used. When stopping a vehicle with ABS in slippery conditions, motorists should apply steady pressure to the brake pedal. The ABS automatically pumps the brakes to keep the wheels from locking up, preventing skids and loss of control. Do not take your foot off the brake pedal if you hear or feel chatter. This means the ABS system is working properly...

Using Epanorthosis in Rhetoric

Using Epanorthosis in Rhetoric A figure of speech in which a speaker corrects or comments on something he or she has just said. A retraction (or pseudo-retraction) is a type of epanorthosis. Adjective: epanorthotic.Epanorthosis is also known as correctio or self-correction. The etymology is from the Greek, setting straight again. Examples and Observations Maybe there is a beast. . . . What I mean is . . . maybe its only us. (Simon in Lord of the Flies by William Golding, 1954)​With a heave of his chest, Croker rose and came walkingor, rather, limpingtoward him. (Tom Wolfe, A Man in Full, 1998)​[A] good heart, Kate, is the sun and the moon; or, rather, the sun, and not the moon; for it shines bright and never changes, but keeps his course truly. (King Henry V in Act V, scene two of Henry V by William Shakespeare, 1600)​I dont like the majority of what I do. I shouldnt say I dont like it, but Im not satisfied with almost everything that I do. (Paul Simon)​You dont think were being . . . I dont want to say sleazy, because thats not the right word, but a little irresponsible, maybe? (Owen Wilson as John Beckwith, The Wedding Crashers, 2005)​Epanorthosis, or Correction, is a figure by which we retract or recall what we have spoken, for the sake of substituting something stronger or more suitable in its pl ace... The use of this figure lies in the unexpected interruption it gives to the current of our discourse, by turning the stream as it were back upon itself, and then returning it upon the auditor with redoubled force and precision. The nature of this figure dictates its pronunciation; it is somewhat akin to the parenthesis. What we correct should be so pronounced as to seem the immediate effusion of the moment; for which purpose it does not only require a separation from the rest of the sentence, by an alteration of the voice into a lower tone, but an abrupt discontinuance of the member immediately preceding. (John Walker, A Rhetorical Grammar, 1822)​ He has lately been at work telling again, as they call it, a most gratuitous piece of mischief, and has caused a coolness betwixt me and (not a friend exactly, but) an intimate acquaintance. (Charles Lamb, letter to Samuel Taylor Coleridge, Jan. 10, 1820)​Thence have I followed it(Or it hath drawn me, rather) but tis gone. (Ferdinand in The Tempest by William Shakespeare)​In epanorthosis, or setting right, one thinks better of what one has said and qualifies it or even takes it back, as in Augustines classic Give me chastity and continencebut not yet (Confessions 8.7). Epanorthosis is particularly revealing of the character of the speaker, in this case, of an untrustworthy soul divided against itself and given more to self-deception than to deception of others. (P. Christopher Smith, The Hermeneutics of Original Argument: Demonstration, Dialectic, Rhetoric. Northwestern Univ. Press, 1998)​They have a right to more comfort than they at present enjoy; and more comf ort might be afforded them, without encroaching on the pleasures of the rich: not now waiting to enquire whether the rich have any right to exclusive pleasures. What do I say?encroaching! No; if an intercourse were established between them, it would impart the only true pleasure that can be snatched in this land of shadows, this hard school of moral discipline. (Mary Wollstonecraft, A Vindication of the Rights of Men, 1790)​ I should probably have said at the outset Im noted for having something of a sense of humour, although I have kept myself very much to myself over the last two years notwithstanding, as it were, and its only as comparatively recently that I began to realizewell, er, perhaps realize is not the correct word, er, imagine, imagine that I was not the only thing in her life. (Michael Palin in episode two of Monty Pythons Flying Circus, 1969)

The Function of Seduction in Maupassants novels Bel-Ami, Pierre et Essay

The Function of Seduction in Maupassants novels Bel-Ami, Pierre et Jean and Une vie - Essay Example First, the male characters in Bel-Ami and Pierre et Jean use seduction appealing to women in order to be accepted by them because perhaps they do not accept themselves the way they are. George Duroy (Bel-Ami) seduces all the women in the novel because he does not have what Roy (Engendrement du Romanesque) calls the â€Å"ideal self†. It is this lack of self-confidence, the weakness of his ego, that pushes him to seduce. Duroy comes from a modest family which he wants to change by becoming wealthy. Second, male protagonists often use seduction to change their identity, to take one some other identity. . In Bel-Ami, Duroy is frustrated of being part of the lower social rank, so he always tries to dissimulate his poverty from others. For example, when Duroy invites Mme de Marelle to his place, he changes the decor of his â€Å"shabby apartment† in order to hide his poverty. Also, in order to hide his peasant background, Duroy â€Å"forgets† to invite his parents to his wedding with Madeleine Forestier. Similarly in ‘Une vie’, Julien de Lamare disconcerts us by his successive metamorphoses all along the novel. The narrator portrays Julien as a handsome man, a seductor and as someone full of disguise and dissimulation. In fact, we realize that Julien is just a fortune hunter who knows how to play his physical appeal for seducing. Once he marries Jeanne, he drops his mask and reveals his true personality. Third, men use seduction to reach wealth and power. Indeed, in Une Vie, Julien de Lamare comes from a ruined family and that had a great impact on him. Julien will do anything to seduce and marry a rich commoner (Jeanne) in order to regain legitimacy and the glamour of his name (Ball 56). In Bel-Ami, on Madeleine Forestier’s recommendations, Duroy seduces Mme de Marelle and then Mme Walter. One provides him with housing and money while the other makes him chief editor. After Mme de Marelle remark about Mme

Effects of Malnourishment on Children when they Age Term Paper

Effects of Malnourishment on Children when they Age - Term Paper Example It is not starvation or poverty as such. It has got wider meaning than just poverty or starvation. In some occasions, malnutrition also means excess of afore said vitamins and minerals adversely affecting the good health of a person. However, it is the problem of under nutrition that most nations are concerned with. It is the children who mostly fall victims to under nutrition. These children may get food to satisfy their hunger but not inevitably the nutrients and minerals that are necessary for the proper development. It is estimated that more than fifty percent of the child deaths in the developing countries are due to malnutrition. Those who survive end up with life time problems. Similarly, it is wrong to assume that an overweight child is healthy. The fatty foods and chocolate bars one consumes will surely bring him into troubles such as fatness and cholesterol. Children being the future human resource reservoirs of a nation, any government neglecting attention to this, are com promising its own human resource needs of future. For the proper development and functioning of the human body vitamins and minerals are a must. They are unavoidable in the case of children as the momentum of growth is augmented at this age. The deficiency of minerals like calcium, phosphorous, magnesium, potassium, zinc and vitamins have their effects always on a growing child. As Scrimshaw (n.d.) points out, calcium is one of the major minerals lacked by children of under developed countries in their diet. It has a good involvement in the healthy development of bones and teeth of young people. The hardness of the bones is due to the presence of adequate calcium elements in the body. Due to the deficiency of calcium a lot of problems may occur to children. The most important among the bone disease caused by calcium deficiency is Osteoporosis that causes fractures in weak bones and makes bones easier to break. When children grow up, they deficiency they had in the childhood will hav e its effects and their bones will likely to be broken at the slightest collision or clash. At the growing age, children are expected to be exuberant and rushing everywhere causing little damage to their own bodies. However, children who suffer from Osteoporosis are not likely to be active and vibrant like normal children and are about to badly harm them if they try to behave like normal children. Another effect of malnourishment on children is their paled color. This paled color of the skin is caused by anemia. Iron deficiency is a major cause of this illness. It is the presence of iron that ensures sufficient number of red blood cells in the human body (Iron-Deficiency Anaemia). The anemia infected children will be fatigue and usually inactive. There may not be sufficient blood circulation in their body to make them energetic. It may also pave way to poisoning and infections and losing immunity power of body or may even cause behavioral problems among children. Children who did no t get adequate magnesium content diet may fall victims to problems like tingling, numbing and hallucination. Being frozen and indulge in day dreaming causing behavioral problems such as being introvert and sensitive. The symptoms of the deficiency of this mineral are fatigue, drowsiness and weakness. Absence of minerals like potassium elements in blood leads to a number of common diseases such as hypertension, osteoporosis and kidney stone. It is potassium that works to regulate blood pressure and muscle contraction. Increasing blood pressure is a sign of lack of potassium in blood.

Igor Stravinsky Essay Example for Free

Igor Stravinsky Essay Igor Fyodorovich Stravinsky was born on June 17th, 1882 in Oranienbaum, Russia. He was one of four to his polish parents, Anna nà ©e Kholodovsky and Fyodor Stravinsky. Igor Stravinsky’s first exposer to music was from his father, who was a bass singer at the Mariinsky Theatre in St. Petersburg. His father helped him learn the love of music. His first musical education began at the age of nine with piano lessons, studying music theory, and attempting composition. By fifteen, he had mastered Mendelssohn’s Piano Concerto in G Minor and finished a piano reduction of a string quartet by Glazunov. That same year, Stravinsky rebelled against the Russian Orthodox Church and abandoned it. Even though he excelled in music, his parents still wanted him to become a lawyer. In 1901, Stravinsky enrolls at the University of Saint Petersburg; however he never attends many of his classes during the four years of school. When it came time to take final examinations in 1905, the school was closed for two months because of Bloody Sunday. He then later received a half course diploma in April 1906. In 1902, Stravinsky began receiving private lessons from Nikolai Rimsky- Korsakov, the leading Russian composer at that time. That very same year Stravinsky’s father dies from cancer. In 1905 Igor Stravinsky proposes to his first cousin Catherin Nossenko. Even though the Orthodox Church opposes marriage of first cousins, they got married on January 23rd, 1906. The same of his marriage, Stravinsky’s creates first important composition Symphony in E Flat. The following year they have their first child Theodore and then the next year they have their second child Ludmila. The same year as Ludmila’s birth, Rimsky, Stravinsky’s father like figure, dies. In 1909, Stravinsky’s compositions, Scherzo fatastique and Feu d’artifice (Fireworks) where performed at a concert in St. Petersburg. In that very audience Serge Diaghilev, founder of the Ballets Russes, was extremely impressed. He was so impressed that he chooses Stravinsky to carry out orchestrations and to compose a full length ballet, The Firebird. In 1910 Stravinsky travels Paris for the premier of The Firebird. At this performance he meets Claude Debussy, Maurice Ravel, and many other important musicians. Towards the end of the ballet season, his family moves to Switzerland with him and, Catherine expecting her third child. In Lausanne, Switzerland in September 1910, Sviatoslav Soulima their third son was born. In 1911, Stravinsky completes another successful ballet, Petrushka. Three years later, Stravinsky composes the two part ballet Le Sacre du Primtemps (The Rite of Spring). This ballet marked the coming of modernism in music and was met with astonishment and hostility. The riot that followed was the most notorious event in music history. Right after the performance, he developed typhoid fever, which took six weeks to recover from. Around the same time, Catherina and Ludmila were found to have tuberculosis. A year later Ludmila did and after giving birth to their fourth child Maria Milena, Catherina also died. Three months after that his mother died also. After all these deaths in his life, Stravinsky also diagnosed with tuberculosis. He spent five months recovering with his newest daughter Milena; she took six years to recover. Stravinsky met Vera de Bosset in Paris in February 1921, his new wife to be. At the time when they first met Vera was still married to the painter and stage designer Serge Sudeikin. They began an affair which led Vera to leave her husband. During his last years in Paris, Stravinsky made professional connections with people in the U.S.

Child Abuse in America :: Violence Against Children

  Ã‚  Ã‚  Ã‚  Ã‚  The effects of child abuse can be long lasting or maybe even fatal. â€Å"The National Center on Child Abuse and Neglect estimates that 2.9 million children are abused or neglected by parents or caretakers each year† (â€Å"Child Abuse† Encarta). This fact is very disturbing to the many of us that don’t know child abuse was this common in the U.S. There are various types of child abuse. Physical abuse, which is deliberate acts of violence that injure or may even kill a child. Sexual abuse occurs when adults use children for their sexual gratification. Emotional abuse is mostly verbal abuse. When the adult puts the children down by calling them names or just screaming at the child for no apparent reason. Another form of child abuse is Physical neglect. This type of abuse involves the parents’ failure to provide for the child’s needs. â€Å" Among the cases of abuse reported, 52 percent involved physical abuse or emotional neglect, 24.5 percent involved physical abuse, 12.6 percent involved sexual abuse, 4.5 percent involved emotional abuse, and 17.3 percent involved other abuses, such as educational neglect or abandonment† (â€Å"Child Abuse† Encarta). Many people have difficulty understanding why any person would want to hurt a child. â€Å"The public often assumes that the people that abuse their children suffer from a mental illness but fewer than 10 percent of abusers have mental illnesses† (â€Å"Child Abuse† Encarta). There is more room for abuse in a family when the parents or caretakers are of a young age or just have very little patients. Mature adults that are raising kids tend not to abuse their children because they are able to cope with the demands of their children and the other stresses around them. â€Å"Child abuse results from a complex combination on personal, social, and cultural factors. These may be grouped into four primary categories: (1) intergenerational transmission of violence, (2) social stress, (3) social isolation and low community involvement, and (4) family structure† (â€Å"Child Abuse† Encarta). Interim transmission of violence is displayed when the abused children become abusive parents. â€Å"Some studies have shown that 30 percent of abused children become abusive themselves and others show that most of the abused do not become abusive adults† (â€Å"Child Abuse† Britannica). Social stress is a common cause of child abuse in a family. The conditions of social stress include unemployment, illness, poor housing conditions, a large family, death of a family member or close friend, or maybe even the presence of a new baby or a disabled person in the home. Child Abuse in America :: Violence Against Children   Ã‚  Ã‚  Ã‚  Ã‚  The effects of child abuse can be long lasting or maybe even fatal. â€Å"The National Center on Child Abuse and Neglect estimates that 2.9 million children are abused or neglected by parents or caretakers each year† (â€Å"Child Abuse† Encarta). This fact is very disturbing to the many of us that don’t know child abuse was this common in the U.S. There are various types of child abuse. Physical abuse, which is deliberate acts of violence that injure or may even kill a child. Sexual abuse occurs when adults use children for their sexual gratification. Emotional abuse is mostly verbal abuse. When the adult puts the children down by calling them names or just screaming at the child for no apparent reason. Another form of child abuse is Physical neglect. This type of abuse involves the parents’ failure to provide for the child’s needs. â€Å" Among the cases of abuse reported, 52 percent involved physical abuse or emotional neglect, 24.5 percent involved physical abuse, 12.6 percent involved sexual abuse, 4.5 percent involved emotional abuse, and 17.3 percent involved other abuses, such as educational neglect or abandonment† (â€Å"Child Abuse† Encarta). Many people have difficulty understanding why any person would want to hurt a child. â€Å"The public often assumes that the people that abuse their children suffer from a mental illness but fewer than 10 percent of abusers have mental illnesses† (â€Å"Child Abuse† Encarta). There is more room for abuse in a family when the parents or caretakers are of a young age or just have very little patients. Mature adults that are raising kids tend not to abuse their children because they are able to cope with the demands of their children and the other stresses around them. â€Å"Child abuse results from a complex combination on personal, social, and cultural factors. These may be grouped into four primary categories: (1) intergenerational transmission of violence, (2) social stress, (3) social isolation and low community involvement, and (4) family structure† (â€Å"Child Abuse† Encarta). Interim transmission of violence is displayed when the abused children become abusive parents. â€Å"Some studies have shown that 30 percent of abused children become abusive themselves and others show that most of the abused do not become abusive adults† (â€Å"Child Abuse† Britannica). Social stress is a common cause of child abuse in a family. The conditions of social stress include unemployment, illness, poor housing conditions, a large family, death of a family member or close friend, or maybe even the presence of a new baby or a disabled person in the home.

Internet and Children Essay

Nowadays, in the world in which we live, violence is reported everywhere. It makes parents became worried. So, they try to protect their children from the adverse impacts in society. But although society has taught us that violence is not accepted, in the essay â€Å"Violent Media is Good for Kids,† Gerard Jones tries to convince people, especially the kids’ parents, that violent media is good or furthermore, it is essential for the development of children. He uses his own childhood as an example of how media or The Hulk helped him switch to â€Å"more sophisticated heroes† (Jones 195), and â€Å"finally found my own lead along a twisting path to a career and an identity† (Jones 196). Afterwards, his son was afraid to climb a tree, so Jones read the stories of Tarzan to his son. Then later, his son was climbing trees. He also gives other examples of how violent media helped children to overcome their stressful and hurtful lives. A healthy child must grow b oth physically and mentally. Especially, mental illness in children can be hard for parents to identify. Gerard Jones admitted that he grew up too passive because he was sheltered from the media. In recent years, there has been dispute about whether or not children should view, or listen to violent media. In â€Å"Violent Media is Good for Kids† Gerard Jones says that we should. He noticed that â€Å"people pulling themselves out of emotional traps by immersing themselves in violent stories. People integrating the scariest, most fervently denied fragments of their psyches into fuller senses of selfhood through fantasies of superhuman combat and destruction.† (Jones 196) .Each person’s childhood is often associated with something, for example, Donald Duck, Superman, or Barbie doll, Batman, etc†¦ Those characters sometimes play an important role in the formation of their life. After finding his favorite character, The Hulk, Jones â€Å"finally found my own lead along a twisting path to a career and an identity† (Jones 196). Jones’s son, perhaps, admires Tarzan, who was told by his father to support him to climb a tree. To Jones, a super hero model can give kids strength and make them brave. Children need a way to express their natural rage and by allowing them to read these stories or play battle just for fun with their friends helps them develop into kids that will interact with each other. All kids feel rage, so if they let it out in a safe way, they can use it to combat challenges in life. Thus, violent media helps them develop into people who are not afraid to stand up and take charge. Jones tries to prove that violent media can help kids if it is used in the right way. He writes a quote from Melanie Moore, Ph.D., a psychologist who works with urban teens, t o support his argument. He does however include examples as to why he believes that violent media is good for children. But he does not include statistics to back-up his arguments and this is a weakness of Jones’s essay. His examples might not be credible because he presents himself as one of the evidences and each child develops differently. We can see every child takes a different way to explore the world. Many children will grow up like Jones. They will find themselves in the real world and know who they are if they were allowed access to the media. He states â€Å"When we try to protect our children from their own feelings and fantasies, we shelter them not against violence but against power and selfhood.† (Jones 197) .Parents cannot ban their kids playing video games or watching violent cartoons but as adults, they must know which one is good, which one is bad for our kids. When parents try to protect their children from the influence of violence, they need to rem ember that although comics and video games are full of violence and fighting, they also have messages and some good lessons. Parents always loves their children, so Jones uses the phrase â€Å"when we tries to protect our children† to let the parents know that he sympathized with their concerns. But then he says: â€Å"we shelter them not against violence but against power and selfhood.† The word â€Å"shelter† means to protect from something harmful. He emphasizes that the harmful thing is not violence but it is harmful to children losing their power and selfhood. However, some children might take the message of the stories the wrong way, putting themselves too deep into a story. They may hurt themselves or the others because they thought that they were strong like their favorite hero. As increasing violence in the media would be certainly dangerous for society and corrupt a child’s thoughts and imagination through blood, knives and guns, those were called â€Å"a tool to master their rage† (Jones 196). â€Å"I’m not going to argue that violent entertainment is harmless. I think it has helped inspire some people to real-life violence. I am going to argue that it’s helped hundreds of people for everyone it’s hurt, and that it can help far more if we learn to use it well.† (Jones 197) .Jones admits that violent media is n’t harmless and that it does drag some children to doing real life violence, but he does not say specifically what should be done about this issue. He goes on to say that it has helped more than it has harmed. There is much research on whether children should or should not access to violent media. By giving some evidence as well as using quote authority to support his thesis, Gerard Jones made a good essay to persuade that violent media is one of the factors that children need to develop. The title â€Å"Violent Media is Good for Kids† is also impressive. It makes the readers curious because â€Å"violent† and â€Å"good† may sound contradictory. However, his essay is interesting but not enough to convince. A good way to protect the children is to give them the right tools in life, and teach them how to make it a responsible choice and how to protect themselves from bad temptations. â€Å"All violence is the result of people tricking themselves into believing that their pain derives from other people and that consequently those people deserve to be punished.† (Rosenberg) Works Cited Jones, Gerard. â€Å"Violent Media Is Good for Kids.† Critical Thinking, Reading and Writing. Ed. Sylvan Barnet and Hugo Bedau. Boston: Bedford/St. Martin’s, 2011. 195-197. Print. Rosenberg, Marshall B. Nonviolent Communication: A language of life. California: PuddleDancer Press, 2003. Print.

Critical Thinking Question Essay

1. Explain the differences between bacterial meningitis, aseptic meningitis, fungal meningitis, and tubercular meningitis. Bacterial meningitis is a primary infection of the pia mater, arachnoid and subarachnoid space, ventricular system and the CSF of the brain. The subarachnoid space is accessed either by a systemic, bloodstream or direct extension infection. Common causes of bacterial meningitis after the neonatal period are Meningococcus (Neisseria meningitidis) and pneumococcus (Streptococcus pneumonia). For neonates, pneumococcus and gram-negative enteric bacilli are common agents. Aseptic meningitis (viral meningitis, nonpurulent meningitis, lymphocytic meningitis) is an inflammation which is thought to be localized to the meninges. The population at risk depends of the virus. A variety of symptoms are caused by a plethora of viruses such as enteroviral (most common), mumps, herpes simplex types 1 and 2,, St. Lus encephalitis virus, West Nile virus, California encephalitis virus, Venezuelan equine encephalitis, Colorado tick fever, lymphocytic choriomeningitis virus, Epstein-Barr virus, and influenza virus types A and B. Fungal meningitis is a chronic, much less common condition than bacterial or viral meningitis. It most frequently occurs in persons with impaired immune systems or those with altered normal flora. Development is insidious and usually occurs over days to weeks. Also associated with chronic meningitis are syphilis, tuberculosis and Lyme disease. Tubercular meningitis is the most common and most serious form of CNS tuberculosis, and is found mostly in those with acquired immunodeficiency syndrome (AIDS). Miliary tubercules form in the brain and meninges, later eroding in the pia mater with mycobacteria entering in the CSF producing a hypersensitivity reaction which causes purulent exudate to the basal meninges, cerebrum and spinal nerves. Vasculitis occurs causing cerebral ischemia and infarction. Symptoms include headache, low-grade fever, stiff neck, nausea and vomiting, irritability, difficulty sleeping and fatigue. These signs and symptoms lead to increase to confusion, stiff neck, significant behavioral changes, and seizures. Additionally, hydrocephalus and cranial nerve palsies or cerebral infarcts may occur. Early diagnosis and treatment with proper antituberculosis may cause a 90% recovery rate. 2. A neonate has a harsh, loud, systolic murmur shortly after birth. This is best heard at the left lower sternal border. The neonate is acyanotic and has no other symptoms. What type of congenital heart disorder does this infant have? Explain why the neonate is not cyanotic. When could the infant become cyanotic? These symptoms describe a ventricular septal defect (VSD). This type of defect is a left to right shunt of blood flow through the septum of the heart and symptoms depend on the size of the shunt. Because of the increase in blood from the right ventricle (RV) into the pulmonary artery (PA), the PA, left atrium (LA) and left ventricle (LV) become enlarged. A large VSD causes a large amount of pulmonary volume. Over time, the smooth muscle layer of the arteriolar wall thickens and a decrease in diameter of the pulmonary vessels occurs which causes resistance to the new blood flow. An increase in pulmonary vascular resistance causes a reverse shunting through the VSD causing cyanosis from deoxygenated blood flowing through systemic circulation. This phenomenon is termed Eisenmenger syndrome. 3. How does defective gastric secretion of intrinsic factor (IF) cause anemia? What is this type of anemia called, and how does a person get it? Intrinsic factor (IF) is a mucoprotein that is produced by the parietal cells. It is responsible for absorption of vitamin B12 in the ileum. Decreased amounts of IF causes a lack of absorption of B12 resulting in pernicious anemia. IF deficiency may be congenital or from adult onset gastric mucosal atrophy and parietal cell destruction. In older adults, failure to absorb IF is the cause of almost all vitamin B12 deficiencies. Congenital IF disorder is caused by an autosomal recessive inheritance pattern which is a genetic disorder. Gastric atrophy may be autoimmune and occurs along with type A chronic gastritis. 4. Discuss the pathophysiologic relationship between cirrhosis and portal hypertension. Cirrhosis is an inflammatory disease of the liver that disrupts its structure and function. Fibrous bands are formed causing nodular regeneration giving the liver a bumpy appearance. The liver is smaller or larger than normal and is hard when palpated. Parenchyma of the liver becomes distorted and the biliary channels become obstructed causing jaundice. Shunting is formed in new vascular channels bypassing blood from the liver. Obstruction in the portal veins also causes abnormal high blood pressure in the system from resistance of the blood flow from the obstruction. This is termed portal hypertension. Cirrhosis of the liver is the most common cause of portal hypertension.

A Plan to Win essays

A Plan to Win essays The Iowa Democratic caucuses were the first test for the contenders, and their organizations, in the race to become the Democratic Partys nomination as its candidate for the 2004 presidential election. This years Iowa caucuses can help develop a plan to win for the 2008 caucuses by learning from Deans mistakes and Kerrys winning strategies. Deans organization was filed with inexperienced, ill trained campaign workers, who did not know how to categorize voters, often having low standards for Ones. They lacked discipline and structure and conflicted with Deans senior staff. As shown in Kerrys organization, relationships play a key role in how successful the candidate is. Dean did not have a partnership with his campaign manager, Joe Trippi. I was said, in the article Turning Point in the July 19th issue of U.S. News dysfunctional and that Trippi often refused to take call from Dean on the road. Not only did Dean not build relationships with his organization, more importantly he didnt build one with voters. Unlike the rest of the contenders Howard dean did not give something for the voters to identify with. He admitted his failure to make a more human connection with voters hurt him. However this wasnt Deans only failure, Dean and his campaign were full of mistakes, blunders, and confusion. Dean told U.S. News that the three things I wanted to do are change the Democratic party, change the country and become president of the United States... in that order. That raised the question: Did Dean really want this? If you were to ask that question about Kerry the answer wouldve been absolutely Yes. The statement Dean made did not give the people confidence that he could take on Bush. John Kerry on the other hand had faithful people that were working hard for him. Kerr...

The Ultimate AP Psychology Review Guide 5-Step Prep Plan

The Ultimate AP Psychology Review Guide 5-Step Prep Plan SAT / ACT Prep Online Guides and Tips Preparing for the AP Psychology exam shouldn't cause you to lose your sanity (pun intended). Some of the material is challenging, but overall it's not that scary compared to other AP tests. If you stay focused during your studying and are familiar with the format of the test, you'll have a good chance of acing it! In this article, I'll provide specific details on the structure and content of the exam and tell you how you can make the best use your AP Psychology review time to end up with a great score. What’s the AP Psychology Exam Like? The AP Psychology exam is one of the shorter AP tests, clocking in at just two hours total. You’ll have an hour and ten minutes to complete 100 multiple-choice questions and the remaining 50 minutes to complete two open response questions. Overall, I’d say it’s one of the easiest AP tests based on its length and the complexity of its content. Since you only have 70 minutes for 100 multiple choice questions, you’ll need to make sure you’re keeping track of time. It’s important to move relatively quickly because you have less than a minute for each question! Try not to spend more than 30 seconds on a question; you can always come back to the question later. There is no guessing penalty on multiple choice (as for all AP exams now) so incorrect answers won’t hurt you any more than leaving questions blank. The open response questions shouldn’t give you much trouble in terms of time. There are only two of them (much fewer than most other AP tests), and they’re usually very straightforward. In many cases, they will just ask you to explain how terms you’ve learned in AP Psychology relate to a specific situation. You’ll also need some knowledge of the scientific method for certain open response questions that ask about the methodology of a psychological study. I'll give you examples of AP Psychology multiple-choice and free response questions in the next section. No penalties for incorrect answers! Finally, the College Board can lay off all those referees and free up some room in the budget. What’s on the AP Psychology Exam? Here’s an example of a multiple choice question you might see on the test: This question is kind of wordy, and it may seem like you need to know a lot to figure it out, but you could actually get the answer without much psychology knowledge at all (though it’s less confusing with some background information). The baby monkeys preferred the soft cloth surrogate mother over the wire surrogate with food, indicating that the comfort of the cloth was more important to them than the food when they were scared. The answer is B! Most multiple choice questions will involve either simple logic, like this one, or basic memorization of the content in the course. Here’s an example of an open response question that was on the 2015 exam: Here, it’s easy to see how the points for the question are earned. The seven bullet points correspond to the seven possible points you can get from answering the question. This question is dependent on a comprehensive knowledge of specific terms and concepts from the AP Psychology curriculum. The College Board provides a breakdown of the different topics on the AP Psychology exam by percentage of questions. Here are the topics you’ll see on the exam (from most to least common): Topic Percentage of Questions Research Methods 8-10 Biological Bases of Behavior 8-10 Social Psychology 8-10 Cognition 8-10 Learning 7-9 Developmental Psychology 7-9 Abnormal Psychology 7-9 Sensation and Perception 6-8 Motivation and Emotion 6-8 Personality 5-7 Testing and Individual Differences 5-7 Treatment of Psychological Disorders 5-7 States of Consciousness 2-4 History and Approaches 2-4 This might inform how much of your AP Psychology review time you spend studying each topic, but it’s probably more important to pay attention to where you struggle the most on an individual level. For example, if you know all there is to know about Research Methods but don’t remember much about Treatment of Psychological Disorders, you should spend more time reviewing the second topic even though it relates to fewer questions. In the next section, I’ll give more specific guidance on how to review for the exam. Preliminary AP Psychology Study Tips Here are some tips to keep in mind before you start your AP Psychology exam review! They'll help you stay on the right track and make the most of your time. Tip 1: Plan Out Your Time How much time do you have before the test? You'll need to take this into account when formulating your study plan. Think about how much time you can afford to spend studying for AP Psychology while considering the amount of other schoolwork you have. For example, if you think you have about 10 hours to study, your plan might look something like this: Take and score a practice test (2.5 hours) Go over your mistakes (1 hour) Review weak content areas and update test-taking strategies (2 hours) Take and score another practice test (2.5 hours) Final review (2 hours) If you have longer, you might be able to go more in-depth with your mistakes on the second practice test and even take a third or fourth test. Overall, your time should be split relatively evenly between taking practice tests and reviewing the material. Your plan could change depending on your initial scores and how much you’re looking to improve. I would say that you don't need to spend more than 20 hours total studying for AP Psychology. The amount of material isn't overwhelming, and it's not an especially difficult test. I’ll get more specific on how to use practice tests effectively in the next section. Tip 2: Choose Review Materials Wisely You’ll need reliable review materials to ensure that you’re getting the most out of your study sessions. I’d recommend buying a review book (5 Steps to a 5 and Cracking the AP Psychology Exam are the ones I like best). Review books cover just the information that you’ll need for the exam, so they’re going to be less overwhelming to study than your textbook or notes from class. That being said, don’t totally ignore the resources you’ve accumulated in your AP Psychology class. Your notes might include unique methods for remembering concepts and terms which can be useful as an alternative to the information in a review book. Your textbook could be useful as well because it might have diagrams that are better than the ones in review books. I think it’s just nice to have a review book as a backup so that you stay focused on your studying and don’t spend time on topics that are less relevant for the exam. This wise owl says "hoo hooo hoooooo," which translates to "Choose your review materials wisely like I would!" Either that or "They're coming. Tonight." Tip 3: Focus on Memorizing Terms The AP Psychology exam is centered around psychological terms and theories. Some of these can be confusing and hard to tell apart (or not what they sound like intuitively). It's really important to have a solid grasp on all the terms that you learned in the course for both multiple choice and free response questions. Free response questions will often ask you to relate an obscure psychology term to a certain hypothetical scenario, and it's impossible to get points if you aren't completely confident about the meaning of the term. Flashcards are helpful for this type of memorization. If you have time, you can make flashcards for all the important terms in the class or even just a few terms that always trip you up. These can be physical flashcards, or if that's too old-fashioned, you can use Quizlet to study virtual flashcards (in this case you won't even need to make your own; there are already a ton of user-created study sets). I find that writing down the definitions of terms yourself will drill their meanings into your brain more effectively, so I prefer making my own cards, but you can do whatever works best for your schedule and learning style. To put a fun spin on studying and ensure that you never forget terms, you can send flashcards that describe psychological disorders to people who seem to have them based on your expert diagnosis. They'll be sure to thank you later (disclaimer: if you do this you are probably a sociopath). Tip 4: Go Over Testing Strategies Before you take a practice test, you should be aware of the testing pitfalls that may impact your score. Don't sacrifice points on practice tests (or the real test!) due to factors unrelated to your knowledge of the material. Here are some strategies for different types of test questions: Multiple Choice Questions As I mentioned earlier in this article, the exam doesn’t give you a ton of time for each multiple choice question. If you have a tendency to get stuck on difficult questions, you’ll need to keep this in mind during the AP Psychology test. Try to avoid spending more than 30 seconds on each question, and don't worry too much about skipping a few. It's possible to get a 5 on the test even if you miss 20-30 multiple choice questions. I'm not advocating skipping questions at random, but you should know that it's not the end of the world if you can't answer every single one. It’s also important not to overthink multiple choice questions. The questions can sound and look complex, but most of the time they’re not overly difficult if you know the material. Underline the parts of the question that are most important so that you don’t get distracted or start to second-guess yourself. If one of the answers seems like it doesn’t make sense, eliminate it. Free Response Questions On free response questions, remember that this isn’t an English test! There’s no need to write an introduction and conclusion; go straight for the answer to the question. That being said, you should still write in complete sentences with correct grammar. Make it as easy as possible for the graders to find your answers and give you points. Underline verbs like â€Å"describe† or â€Å"define† in the question to keep yourself focused on the task at hand. If the free response question is something like the example I provided in the previous section, it can be easier to work backward by putting yourself in the position of one of the people in the hypothetical scenario. You might say, "if I was looking to purchase a new house, what thoughts would cross my mind and why?" After thinking this through a little bit, you could look at the first term and make a connection. The prefrontal cortex is involved in planning and decision-making, so it would be used extensively in the process of committing to the purchase of a new house. This is the only house that would be in my price range right now. Jim doesn't know how good he has it. Your AP Psychology Review Plan in Action Here’s a basic outline of the steps you should take once you’ve prepared your materials and made a rough study plan for AP Psychology. Step 1: Take and Score a Practice Test The first thing you should do is take an initial practice test to see how high you’re currently scoring. You can find practice tests for AP Psychology in review books and online. If you don’t have a review book, Googling â€Å"AP Psychology practice exam pdf† will yield many results. Use tests that were created as recently as possible (ideally within the last 5 years) to ensure that they are relatively similar to the test you’ll be taking. Here’s a conversion table that shows you how raw composite scores from practice tests translate to the AP scale: Composite Score AP Score 113-150 5 93-112 4 77-92 3 65-76 2 0-64 1 To calculate your composite score, add up the number of multiple choice questions you answered correctly. Then, consult the scoring rubric for the free response questions to calculate the number of points you would earn on each question. Convert the number of points you earned on the free response questions to a value out of 50 (for example, if you got 8 out of 15 points on the two free response questions, you would convert that to about 27 out of 50). Then, add the raw score numbers from the multiple choice and free response sections together. If you earned 75 points (75 questions correct) on the multiple choice section and 27 points on the free response section, your composite score would be a 102, making your official AP Score a 4. See this article for more information on calculating your score. Once you’ve scored your practice test, you can set a future score goal. This is pretty simple for AP tests because the score range is just 1-5. There’s no reason not to aim for a 5 on the test, especially in the case of the AP Psychology exam. Since it’s one of the less difficult AP tests, a 5 should be achievable for you if you put some effort into studying. If you’re scoring very low right now, you could think about aiming for a 3 or 4 and increasing your goal if you reach it before the test. Even if you’re already in the 5 range, you should still consider doing a bit of studying if you have time. It's important to feel as comfortable as possible on the real test! You want the AP Psychology test to be like an old friend that you still pretend to like out of pity. Step 2: Analyze Your Mistakes Look at the questions you got wrong or had to guess on, and try to figure out why you struggled. Did you forget a term or concept? Were you not sure what the question was asking? Did you make a careless error? Did you run out of time? Which of these issues was most prevalent? Did you notice a certain type of question that you tended to get wrong? Record your findings on the nature of your mistakes so that you can correct them in your studying. This guide will help you with reviewing your mistakes (I know it’s for SAT/ACT practice tests, but the same principles apply here). Step 3: Review Weak Content Areas If you made a lot of mistakes related to content or question misunderstandings, you should try to figure out which areas caused you the most trouble. Then, you can consult your notes or a review book to brush up on terms and concepts that you’ve forgotten. AP Psychology involves quite a bit of memorization, so there’s bound to be at least a few areas where you weren’t sure of the meaning of a term or couldn’t remember what a specific psychologist did. Stay focused on your weak areas, and pay special attention to weak areas that are also big parts of the exam. For example, if questions about cognition give you trouble, but you also struggle with the history and approaches category, put more effort into studying cognition. A knowledge deficit in this area will cost you more points in the end. Make sure you fix any weak links in your psychology knowledge chain before the exam. Step 4: Revise Your Test-Taking Strategies If your mistakes fell heavily on the side of time issues and careless errors, you should think more about how you can change your approach to the test. Remember to avoid getting stuck on difficult questions if you’re running out of time. Consider slowing down a bit and reading questions more carefully if you suffer from careless errors. Step 5: Rinse and Repeat! After you’ve revised your strategies and brushed up on your content knowledge, you should take another practice test to assess your progress. Then, you can go through the review process again and take steps to improve further. You can do this as many times as it takes for you to feel comfortable with the test and reach your score goal. Conclusion When reviewing for the AP Psychology exam, it's important to pay attention to the format of the test so that you know what to expect. You should also devote special attention to topic areas that are the most difficult for you. Both strong content knowledge and smart testing strategies are important if you want to earn a high score. Practice tests are the most valuable tools in your arsenal for checking on your progress as you review the material. Keep revising your strategies and closing any gaps in your content knowledge until you get to a score that makes you happy! What's Next? Want to learn more about specific AP Psychology topics? Start with our discussion of Stockholm Syndrome here. What does a good score on the AP Psychology mean for you in college? Learn more about how AP credit works at colleges. AP tests and SAT subject tests can both be important components of your college application. Find out the difference between the two and which type of test is more important. Are you taking AP US History along with AP Psychology? Read this article for some helpful AP US History study resources. Want to improve your SAT score by 160 points or your ACT score by 4 points? We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Science Fiction & Fantasy Essay Example | Topics and Well Written Essays - 1500 words

Science Fiction & Fantasy - Essay Example Still others have pointed to Tolkien’s wonderfully descriptive term ‘eucatastrophe’ as a means of both describing the ending of the tale as well as to highlight a theme that runs throughout the novel. Political concepts related to the novel have abounded, including everything from an examination of the relationship of steward/king to kingdom and an analogy drawn between the events of the trilogy and the personalities of Joseph Stalin and the West. While this tendency to analyze the work from such isolated viewpoints reveals a wealth of detailed information, the practice also promotes a sense that that trilogy is little more than a pastiche of fragments. However, each of these elements – religion, environment, ‘eucatastrophe’ and the political question of a king vs. a steward – can be seen to provide an important detail that contributes to the cohesiveness of the work as a whole. The overall Christian concept of original sin and the fall of man, especially as it is emphasized within the Catholic tradition, is first suggested in the greater ability of the race of hobbits to resist the pull of the One Ring over that of the humans, who have presumably already fallen out of the Garden of Eden and therefore have already demonstrated a greater susceptibility to evil. This is primarily shown through the quick seduction of Isildur and then Boromir by the ring versus the slow working of it upon Frodo and even Bilbo. However, the hobbits remain connected, however distantly, with humans and are susceptible to the ring if exposed to it for long periods of time, which is exemplified in the Gollum and traced through the effect seen on even good hobbits such as Bilbo and Frodo Baggins. The idea that mankind has fallen is also illustrated in the near-collapsed state of Gondor, a once-great nation, as well as the sad state of affairs to be found in Rohan. The nations of men are about to collapse